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About
Hi, I'm Eric Otten, and I created this site for business owners and anyone navigating social media. I've worked with many entrepreneurs who feel discouraged by what they perceive as "small" numbers of likes, followers, or views. For example, someone might say, "Aw, my Instagram Reel only got 100 likes," without realizing how significant 100 people actually is. This site is designed to help visualize those numbers and put the impact they're making into real-world perspective.